Skip to content


Danny Peavey
Danny Peavey
3 min read

I have no idea what to write today.

But what I can tell you is this: a fresh morning, a new cup of coffee, a blank screen, and my fingers typing on the keyboard makes me feel like a rich man.

I can't explain it. Perhaps it has something to do with being an Enneagram 6 with a 7 wing. 7's are naturally excited people. I generally wake up every morning excited and busting at the seams with new ideas. Even if I am going through something or working through something in my head, there is not one weekend that goes by that I don't wake up on Saturday morning ready to write or create.

If I can be totally honest, I think it's a problem.

Yesterday I wrote on Twitter about leverage👇🏻

Leverage is the idea that we should pour our energies into activities that give us more reach. More help. More resources.

In order to be successful with leverage, though, I need to focus. The problem with focusing is saying no to new ideas. And if I get new ideas almost every morning, then, well, Houston we have a problem.

This is precisely why I hired a creative coach in 2020. (Hi, Mark!). I found Mark by googling "extrinsic and intrinsic motivation" (or something like that) during a morning hike with my family. I couldn't figure out which projects to work on and how to brand each one which is ironic because I brand companies for a living! I literally had at least two dozen projects listed on my note taking app, which doesn't include the ideas I get each morning! I was so desperate for clarity that I actually cried on my first call with Mark because through him I learned what a high performing creative is. I felt seen and known and normal.

Side note: I tell my clients all the time that we cannot see the forest from the trees and I'm no exception to that rule.

One takeaway from my time with Mark was to realize that as an Enneagram 6, I'm always going to be leading with my head. But the key for me was to try to be self aware of my Enneagram 9, which is where I "go" in health. In health, I am in my body, not in my head. And there is no better way to be in my body than to do.

So that's why I'm writing this piece this morning. It's why I organized my entire home late last year. It's why I got into bullet journaling. It's why I exercise, ride my bike, and meditate.

I focus more when I get out of my head and into my body.

In fact, this was my mantra for 2021. Here are my notes from my time with Mark:

Mantra for 2021: Get out of your head and into your body


  • More about what I created (9 brain) and less about what I thought about (6 brain)
  • More execution (9 brain), less ideation (6 brain)
  • Having a productivity system and sticking with it (9 brain) instead of not having a productivity system and getting distracted/excited by every new idea (7 brain)
  • Attitude of getting stuff done (9 brain, trusting myself) instead of waiting until it's perfect (6 brain, not trusting myself)
  • Making sure I rest and play each day after work is done (9 brain) instead of over-preparing and worrying about the future (6 brain)
  • More products (9 brain, trusting myself) less services (6 brain, proving myself)

Focus for me is summarized by the brilliant Jack Butcher when he said:

This was a perfect tweet for me to read to end 2020. I felt like it was a kiss from God:

Instead of trying to design for one day and optimize the outcome (my 6 brain), I am best served by designing for today and optimizing for the process (my 9 brain).

So if you are confused about what to do, how to do it, and how everything connects to one another, just do something.

Every. Single. Day.

And trust it'll all make sense.

Case in point: I started writing this post not knowing what to write. But now it's a beautiful post about focus.

Danny Peavey

I'm Danny. I like to write and create every single day.